
Google: The Icy Weather Wizard?
Have you heard Google's latest bon mot? It's all the rage in the salon! No, it's another animal-themed update, but things seem to be shaking up. Looking at the MozCast, there certainly has been some intense weather as of late. And if you aren't' familiar with the Moz tool that keeps track of a vast amount of search engine data to predict what the next move of the search engine giant. Google’s powerful machine learning system is called RankBrain, and it helps sift through sear

Local Listings and Search Intent
How's your resolution coming along? Ours is going great! That's because we're here to share the best ways to match your companies website with with those of your possible clientele. This might seem to be another case of marketing 101, however these tips will make or break a business on the edge of success. If your business hasn't been graced by first time customers in a while, perhaps the remedy is that your online conversions just aren't happening. Searcher intent should be